I dont really see China as a threat in this sector. Hawkins cooker is a worldwide well established brand and as u aforesaid it is not at all a threat in India. Hawkins cookers are the #1 cookware brand in Europe and Americas and it is rapidly establishing its market in India as well. Talking about the imports from China, i do not have much idea about it but what i can assure it any kind of cookware imports from China wont affect the sales of this brand for sure because of the above mentioned reasons.
Secondly, if you make a comparison between Hawkins and TTK, Hawkins would certainly be the superior one for the following reasons.
1. Hawkins has a production capacity of 75L and rite now it is using for
about 35-40 percent of its capacity. Therefore to match up any kind of
hype in demand in the near future (which seems very likely) the
production cost would remain the same.
2. Moreover, Hawkins cookers also deals in the cookware ranges and this
Segment has grown @ 40% this year. Adding more the debt of the co. is
Very neglible as compared to TTK prestige and therefore it pays far
lesser interest than the latter.
3. Dividend criteria is always important from an investor's point of view
i think we all know what Hawkins has returned in form of dividend.
Considering these fundamentals i would strongly recommend hawkins cookers with a long-term view and i my views are very bullish for the particular stock. I have been a part of the co. since 3 years now and all in all worth accumulating at levels.
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